Frec - Index investing that gets you more

Member of SIPC
$1.5B+ in assets
Fiduciary¹

Screenshot of Frec's direct indexing home page

Chosen by employees at

If you clicked on an Affiliate link to arrive on this page, the affiliate that owns the link you clicked will receive cash compensation from Frec Markets, Inc (parent company of Frec Advisers LLC and Frec Securities LLC) [altogether referred to as “Frec”] for sponsored advertising materials, which creates an incentive that results in material conflict of interest. The Affiliate is not a client and this is a paid endorsement. The referenced Affiliate and Frec are not associated with one another and have no formal relationship outside of this arrangement. The referring Affiliates receive $3-$175 for every Frec customer who signs up for an account and completes certain actions.

“I only wish I'd heard about Frec sooner. Generating tax losses while still watching my portfolio grow in value is the best of both worlds. The platform is transparent, and easy to navigate. The team is great to work with and continues to add new offerings.”

Ken R., MD

Co-Founder @ Early Cell

Testimonials may not be representative of the experience of other customers, there is no guarantee of future performance or success, and all are current Frec customers and were not paid for these statements.

Low cost

From 0.09% a year and minimums starting at $20K.

Tax efficient

Offset your gains automatically from stock comp or other investments.

Customizable

Add, exclude, or adjust the weights of stock and sectors.²

How does direct indexing help you save on taxes?

Direct index the S&P 500®, Nasdaq-100®, and more.

Our indices span market caps, regions, sectors, and values.

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See how we compare

Not supported — This chart compares the only known fully automated US retail providers of direct indexing as of Oct 2, 2026. All other providers require interactions with a human advisor prior to investing. All data is subject to change. Terms and restrictions may differ between competitors.

About Frec

Member SIPC

Securities in your account protected up to $500,000. For details, please see www.sipc.org. Apex Clearing also offers excess insurance protection with an aggregate of $150M.

$1.5B+ in assets

Frec has over $1.5B+ in customer assets. Your funds are held in your name at Apex Clearing, one of the largest U.S. custodians with over $200B in assets for leading financial technology companies.

Fiduciary

Frec Advisers LLC is a fiduciary, which means we are required to act in your best interest. Frec Securities LLC is a Broker Dealer and Frec Advisers LLC is a Registered Investment Advisor, and both are fully regulated.

A tax-smart strategy for every type of portfolio

Choose the direct indexing strategy that fits your goals.

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Classic

Anyone investing in an index

Choose from 26 indices
Track the performance of an index
Harvest up to 40% of your portfolio in losses³

Annual fee: 0.09%-0.35%
Minimum: From $20K

Long short

Larger portfolios seeking more market exposure

Lean in or balance your portfolio with a factor-tilt
Transition between leverage options
Harvest up to 337% of your portfolio in losses⁴

Annual fee: 0.50%-1.30% plus financing costs
Minimum: From $100K

Diversify

Anyone holding a large single-stock position

Automatically diversify concentrated stocks over time
Reduce concentration risk on Day 1
Harvest losses to offset the gains

Annual fee: 0.60%-1.10% plus financing costs
Minimum: From $100K

Financing cost is associated with our long short and diversify strategies, charged in addition to AUM fees. The financing cost ranges from 0.38%-1.425% for Long short and 0.38%-0.95% for Diversify, depending on leverage. Actual after-tax costs will vary based on your individual tax circumstances. Please consult your tax advisor.